Case study highlights
Over the past year, we've been working closely with Three Counties Christmas to improve their online visibility through targeted SEO. In the last three months alone, we've achieved a 150% increase in Google search impressions (year-on-year) and doubled their organic website traffic. As a result of this sustained optimisation, they now have 70 keywords ranking on the first page of Google search results, a significant milestone that's helping drive even more interest and engagement ahead of their peak season.
+150%
Increase in
Google visibility
in the last 3 months
+100%
Doubled organic
website traffic
over the past 3 months
+70
Keywords on
1st page of Google
and growing
Our challenge
By mid-2024, the Three Counties Christmas website was functional and had been maintained with occasional updates and off-season blog posts. However, organic traffic remained largely seasonal, and the site had not been professionally optimised to attract organic traffic year-round.
Although the design and content were in place, the absence of a structured SEO strategy resulted in missed opportunities for visibility outside the festive peak. With no consistent optimisation in place, the site was underperforming in search rankings and had limited keyword reach, making it difficult to build momentum and drive consistent enquiries.
The outcome
As of July 2025, the Three Counties Christmas website has experienced a significant performance improvement, with organic traffic doubling over the past three months (year-on-year), driven by enhanced keyword visibility and ongoing optimisation efforts. The website now ranks on the first page of Google for 70 keywords, many of which it had never previously appeared for, helping to increase its reach beyond the typical festive peak. There has also been a 150% increase in search impressions, reflecting stronger visibility in the search results and a growing online presence. While the results so far have been strong, SEO remains an ongoing process that requires consistent effort, monitoring, and refinement to maintain and build upon this success.
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£250pm
Seize your niche with our recommended 3-hour monthly optimisation package. Building from a rock-solid SEO foundation, we'll uncover high-volume keyword opportunities and devise a content strategy to attract and convert your ideal audience. This proven package offers everything you need for ongoing technical maintenance, strategic insights, and the sustained momentum to outperform your competition.
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£330pm
Take your SEO to the next level with our 4-hour monthly optimisation package. This comprehensive SEO service includes all the benefits of our recommended package, plus we allocate more time to creating compelling content and developing link-building opportunities which maximise your website's visibility and lead generation.
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5-hour
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£410pm
Establish yourself as an industry authority with our most extensive 5-hour monthly optimisation package. This complete SEO service goes above and beyond, offering in-depth competitor analysis, advanced on-page and off-page optimisation techniques, ongoing content creation, and a robust link-building strategy to propel your website up through the search rankings to dominate your competition.
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